the target book reviews

Lesser known side of Jignesh Shah

Jignesh Shah is a household name for all those who dabble in the financial markets. His biggest contribution to the Indian markets is the launch of Multi Commodity Exchange (MCX).

But few are aware of the community building side of Jignesh Shah. As a joint initiative between MCX and India Post, Gramin Suvidha Kendra was launched by Shah being at the forefront of the program. The Kendras aimed to empower marginal farmers by sharing with them the best practices so that yield and quality could be enhanced and provided farmers with critical market linkages throughout crop cycles. The initiative is seen as a major contributor in making farming sustainable.

The project was judged as the winner in the “Exemplary Innovation Promoting CSR” category in 2009 and has been awarded NASSCOM’s ‘Social Innovation Honours – 2010’. Also, noteworthy is the fact that FTIL was instrumental in creating more than one million jobs through this project.

According to a study on MCX by Tata Institute of Social Sciences (TISS), FTIL directly generated more than a million jobs in the commodities ecosystem, directly and indirectly, by launching the visionary GraminSuvidha Kendra program.

However, Jignesh Shah’s contribution which has changed a million lives was forgotten in a second, when the Rs. 5600cr payment crisis erupted in the National Spot Exchange Limited. And, now he wages a war against all those who are trying to bring him down.

To know in detail, please read the book ‘The Target Book’ by ShantanuGuha Ray.

For more information check The Target Book Reviews.

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